SAMPLE TEXT: “As you go through your daily life, how many passwords do you have to keep track of for personal and work-related sites? If it’s any more than a handful, you know what a chore it is to try and remember them. Sticky notes and spreadsheets do more harm than good, as they give potential hackers an easy way to capture credentials.”

CLIENT: BairesDev

TYPE OF DOCUMENT: Blog post

PURPOSE: Explain how the use of passwords is evolving

CHALLENGE: Provide a useful explanation without getting too bogged down in technical details

HOW FDC HELPED: Developed content topic and direction | Conducted research | Wrote article copy on behalf of named author | No revisions needed

RESULT: Readers understand what new technologies are involved in authentication and view BairesDev as a thought leader on this topic

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