This article covers a topic of interest to readers of a target website and includes a link back to the client’s site.

About the Project

As part of its SEO strategy, BairesDev engaged FDC to research and write an article on a topic of interest to readers of a target website that included a mention of and link back to the BairesDev site.

FDC developed an article that explains the Machines as a Service model, providing an explanation that is useful without getting too bogged down in details. The article helps readers understand how the MaaS model can help their companies, and positions BairesDev as a thought leader on this topic.

“Like many other services offered on a subscription basis, MaaS can bring a host of benefits to companies that use it. They include cost savings, increased efficiency, and reduced time to market, all of which can contribute to greater customer satisfaction and increased revenues. However, it can also bring challenges, so businesses considering it must think carefully about how it would impact, and even disrupt, their operations, and whether those challenges are worth the potential advantages.”

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Our Role

  • Developed content topic and direction
  • Conducted research
  • Wrote article copy
  • No revisions needed