It’s easy to get caught up in mechanics, the promotion, and the optimization of a business blog. Bloggers can forget that, at its core, blogging is writing, and that writing needs to be the best it can be. In order to build authority, and a readership, remember to add “write well” to your list of…
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Writing is somewhat like art in that not everyone agrees on what is “good.” Having said that, here are some factors that have been present in much of the writing I consider good: Precision of Meaning Mark Twain said, “The difference between the right word and the almost right word is the difference between…
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