Some topics are harder to research than others. For such topics, all the online research in the world does not lead to real-world understanding. In these situations, it is often helpful to work with a subject matter expert, or SME (pronounced “smee”) (aka your research secret weapon). Let me give you an example. A few…
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The advice often given to writers is, “Write what you know.” In business writing, “what you know” may be in the form of personal experience, observation, or good, solid research. To perform the most effective research for business writing, your goal should be to learn enough to feel comfortable explaining the topic to someone else…which…
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If you find writing difficult, it may help to identify why. Do you worry about what others might think? Are you afraid to break the rules? Is it hard to find the time? Once you have pinpointed the difficult aspects of writing, you can take steps to address those aspects, rather than thinking that writing…
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Whether or not you believe “the pen is mightier than the sword,” the fact is that words do have power. When you write, you are not only using words to convey a message; you are also implicitly saying, “I can be trusted.” But, that trust can quickly be diminished if your readers discover you are…
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