This month’s post is from guest blogger Nadia Jones. Nadia offers some great reasons for breaking out of the business writing bubble and helpful tips for stretching your creative writing muscles. Let’s face it. As professional writers, whether you’re a copywriter, a technical writer, or a general corporate writer, you most likely got into the…
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You can bring some zing back to your business writing with a little creativity. But, what is creativity? One clue comes from the root word of “creativity,” which is “create,” meaning “to grow or cause to grow.” Consider a situation in which you “grow” a plant. Really what you are doing is supplying the conditions…
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