Last week, I responded to a general request on LinkedIn from a business owner who had just updated his website and wanted feedback on content, design, SEO, and code. What did I look for when reviewing his site for content? And, by extension, what elements should your website copy contain?
Clear Message
Above all, your website should [...]
Put Your Best Word Forward
Tag Archive: copy
Your Website Writing Checklist
What Type of Writer Do You Need?
Business is complex, and so is business writing. If you are thinking about hiring a writer to help you with written communication, know that there are several types of writers, and one may be better suited to your needs than others. With each type of writer, take the time to research several potential candidates and [...]
Business Writing: When NOT to DIY
Do It Yourself (DIY) is a great strategy for getting things done without spending a lot of money, but sometimes success with a writing project means knowing you need to delegate it to someone else. Not sure if you should DIY for a business writing project? Don’t DIY if….
You can’t afford to spend hours on [...]
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