Articles – What’s the best way to position yourself as an expert in your field? Provide valuable information that gives prospects and fans a taste of what you know. FDC gathers the appropriate data and writes attention-getting articles using your unique, authentic voice and showcasing your capabilities.
Blog Posts – Your secret weapon for attracting links, and adding new content—actions that search engines love! FDC will help you develop blogging topics; research and write blog posts; and keep you on track with a long-term blogging schedule.
Brochures – Even with the promotional options now possible online, sometimes it’s nice to give prospects a traditional marketing piece to hold in their hand. A corporate brochure neatly captures the essence of your product or service and provides an overview to those unfamiliar with your business. FDC listens to your story and presents it to your target market in a compelling way.
Case Studies (Success Stories) – Don’t just do exceptional work—tell the world about it! Seeing how you have helped other customers allows prospects to imagine how you could help them. FDC interviews you and your customers to capture and showcase your value.
Ebooks – The key to content marketing is to provide valuable content without selling. It’s a fine line to walk, but FDC helps by conducting careful interviews and research to zero in on your valuable knowledge, and presenting that information in an educational, yet engaging way.
SEO Copy – If the search engines can’t find you, your online marketing efforts are wasted. You need to ensure your keywords are incorporated, without sounding like you’re talking to a robot. FDC writes copy that includes your keywords, not the other way around.
Slide Decks – Another asset in your content marketing collection, slide decks can help you convey inside info to your potential clients to build trust and help them on their way to greater engagement with your company.
Video Scripts – Video is a highly versatile medium: you can use a video to introduce yourself, show a process, answer a question, or demonstrate your product or service. But, just like any other content, your video must have a purpose and be easy to understand. FDC helps you determine a direction, and writes a solid script that will make your video stand out.
White Papers – Sometimes it’s hard to find the right balance in a white paper author—someone who is smart enough to understand the technology, yet savvy enough to write specifically for the intended audience. FDC provides just the right combination of these elements to create white papers that are fresh, easy to read, and technically sound.