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| Client: |
Advanced
Resource Management |
| Services: |
Research,
Writing |
| Assignment: |
Develop
copy for interpretive
panels to be displayed in DOTTS Park |
| Purpose: |
Inform
visitors of prescribed burning techniques and threatened
species within the park |
| Challenge: |
Provide
substantive information with limited text |
| How
FDC Helped: |
Researched
mechanical thinning; prescribed fire; and threatened
species. Wrote copy. Edited copy based on evolving
messages and design. |
| Type
of File: |
Web
Link |
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| Client: |
Advanced
Resource Management |
| Services: |
Research, Writing |
| Assignment: |
Develop
copy for interpretive
displays at the Hoover Dam Visitor Center |
| Purpose: |
Inform
visitors how electricity is generated from the dam |
| Challenge: |
Provide
substantive information within limited space, and
for an audience with widely varied ages, education
levels, and languages |
| How
FDC Helped: |
Researched
electricity generation. Worked with team to ensure
this part of the display worked well with the others.
Wrote copy. Edited copy based on client reviews.
Reviewed copy for other parts of the display. |
| Type
of File: |
Web
Link |
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| Client: |
Atwood
Publishing |
| Services: |
Consulting, Editing |
| Assignment: |
Edit
book
(147 Tips for Teaching Sustainability: Connecting
the Environment, the Economy, and Society, by
William M. Timpson, et al.) for organization, consistency,
grammar, and usage |
| Purpose: |
Prepare
book for publication |
| Challenge: |
Evoke
a consistent "voice," working with multiple
authors |
| How
FDC Helped: |
Reviewed
manuscript. Provided and implemented suggestions
for improvement. Ensured consistency throughout
text. Worked with authors to clarify ambiguous sections.
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| Type
of File: |
Web
Site |
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| Client: |
Glo
Studio |
| Services: |
Consulting,
Research, Interviewing, Writing |
| Assignment: |
Develop
copy for a brochure
giving an overview of Glo’s services |
| Purpose: |
Inform
readers of and engage them in Glo’s services,
benefits, and approach |
| Challenge: |
Describe
an innovative architectural approach in an understandable
and provocative way |
| How
FDC Helped: |
Developed
overall marketing plan. Reviewed existing marketing
materials. Interviewed Fred Roberts, Principal.
Wrote copy. Edited copy based on client reviews.
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| Type
of File: |
PDF |
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| Client: |
Headwaters
Marketing |
| Services: |
Research,
Interviewing, Writing |
| Assignment: |
Develop
copy for a brochure
giving an overview of Finali Corporation’s
services |
| Purpose: |
Inform
readers of and engage them in Finali’s services,
benefits, and approach |
| Challenge: |
Explain
services representing a fundamental industry shift
in a clear, understandable way |
| How
FDC Helped: |
Reviewed
existing marketing materials. Interviewed Finali
staff. Developed document outline. Developed initial
illustration concepts. Wrote copy. Edited copy based
on client reviews. |
| Type
of File: |
PDF |
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| Client: |
Headwaters
Marketing |
| Services: |
Interviewing,
Writing |
| Assignment: |
Write
copy for HiveLive web
site, describing the new company |
| Purpose: |
Inform viewers of the features and benefits of HiveLive's
services |
| Challenge: |
Create
messaging for a new company and technology |
| How
FDC Helped: |
Interviewed
client to understand services. Wrote copy. Edited
copy based on client reviews. |
| Type
of File: |
Web
Site |
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| Client: |
Hewlett-Packard
Company |
| Services: |
Interviewing,
Writing |
| Assignment: |
Develop
copy for a success
story, highlighting HP’s capabilities in
providing equipment and services for a government/research
facility with extensive computing needs |
| Purpose: |
Inform
readers of HP’s capabilities, specific to this
customer |
| Challenge: |
Showcase
HP’s technical competencies using layperson’s
language |
| How
FDC Helped: |
Interviewed
HP and Pacific Northwest National Laboratory staff.
Developed document outline. Wrote copy. Edited copy
based on client reviews. |
| Type
of File: |
PDF |
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| Client: |
Point
Publications |
| Services: |
Consulting,
Research, Interviewing, Writing, Formatting |
| Assignment: |
Develop
copy for a reviewer’s
guide used to assist reviewers in preparing
reviews of Hewlett-Packard's products |
| Purpose: |
Inform
reviewers of the scanner’s features and functions |
| Challenge: |
Describe
the technical aspects of a product for a mixed (technical
and non-technical) audience |
| How
FDC Helped: |
Reviewed
promotional guidelines provided by HP. Interviewed
HP staff. Worked with PP to develop copy development
strategies. Wrote copy. Edited copy based on client
reviews. Formatted document for final delivery. |
| Type
of File: |
PDF |
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