Writing a good press release is not hard, but there are specific conventions you should understand and follow. Think Like a Reporter A reporter’s job is to find newsworthy information to share so readers will purchase or view their publication. You can make a reporter’s job easier by writing a good press release that provides…

I recently had the pleasure of writing a guest blog post for the Red Kite Creative blog. Red Kite Creative is a Northern Colorado web design agency that creates custom websites for small businesses. Owner Debbie Campbell asked me to put together a piece to help her clients and readers who want to write their…